TrueNorth IT
From strategy to execution, TrueNorth IT provide practical digital transformation and Microsoft consultancy services.
With our email marketing services, you can choose between an HTML template that you can use again and again or a bespoke service that’s as unique as your brand. And the best part? We can integrate your contact database into your campaign, so you never miss a chance to make a sale.
Stay connected with your clients, keep them in the loop about your latest offerings, and boost your sales.
We offer a comprehensive service that includes growing your subscriber list, sourcing GDPR-compliant databases, crafting engaging content, and designing responsive emails while managing your campaigns from start to finish.
Our expertly designed emails will grab attention, encourage clicks, drive traffic to your website and create sales for your business. We provide detailed reports and analytics, so you can track the success of each campaign, allowing you to refine your strategy over time.
Email campaign management is the complete process of planning, executing, and optimising a campaign to achieve your specific business marketing goals.
Email list building is the process of creating and growing a database of email addresses belonging to your potential and existing clients.
Template design is the process of creating a layout, style, and structure of an email message used for marketing purposes.
An email marketing strategy is a plan for using email to promote your business and achieve specific marketing goals. The strategy outlines the approach for creating, sending, and measuring the effectiveness of a campaign to engage and retain your clients.
Email marketing is a digital marketing strategy that involves sending targeted emails to a group of recipients to promote products, services, or engage with your clients.
Email marketing is important because it offers a direct and personal way to communicate with your clients. It can be a highly effective way of generating new leads, retaining clients, and driving revenue.
The best way to measure the success of your campaigns is by tracking your key metrics such as open rates, click-through rates, conversion rates, unsubscribe rates, and revenue generated. Analytics and reporting tools, which are provided by your email marketing platform, can also help you assess the performance of your campaigns.
Email open rates and click-through rates will vary for every business. However, an average open rate of 15-25% and a click-through rate of 2-5% is considered a good goal to work toward.
It’s not just about what we create; it’s about the stories we tell, the emotions we evoke, and the impact we make.