Edwin Jagger
Established in 1988, Edwin Jagger is a global leader in wet shaving and grooming product manufacture.
From industrial components to luxury tableware, we help manufacturers turn decades of engineering and craft into marketing that wins business.
The people who understand a product best are the engineers, the makers, the people on the factory floor. But they’re rarely the ones who have to sell it. We help manufacturers close that gap, turning genuine technical strength and years of dedicated engineering into marketing that lands with the people making the decision.
One client makes luxury cutlery and silverware, and used to lose business to bigger multinational names simply because of customer perceptions about their size. A rebrand and a properly built website changed that, and they now win work internationally against competitors many times their size. That’s usually the real opportunity in manufacturing marketing: not inventing a story, but finally telling the true one properly.
At the core of what we do is a three-phase engagement that clarifies your positioning, elevates your brand, and drives rapid growth.
We start by looking at what you make and, more importantly, why it’s better than the alternative. We do that by sitting down with your team and working it out together.
We turn our thinking into a brand, a website and marketing assets that work equally well in a trade catalogue, at a distributor or on a shelf. We work at a pace that keeps up with your business – there’s no big agency sign-off chain.
Then we keep producing the photography, packaging, print and digital content that keeps the story consistent, wherever it’s being told. Most clients work with us on a retainer, because they know we’ll pick up the phone whenever they need us.
Branding, print and digital, handled by people who’ll take the time to understand what’s great about what you make.
We help manufacturers turn decades of reputation and craft into marketing that works. We create branding, photography, design and campaigns that let the products do the talking.