Mylnhurst Preparatory School & Nursery is a Catholic Independent School situated in Sheffield with an excellent reputation and facilities. However, the school’s brand proposition and marketing collateral did not reflect this as well as it should have. We embarked on a full marketing review and created a digital marketing strategy for the school to move forward. A full brand refresh was undertaken including the school’s logo, and all marketing collateral. A full brand manual was produced for any suppliers to follow and adhere to.
As part of the refresh we were also commissioned to design the school a bespoke, responsive and content managed website. On consultation the website needed to showcase the school and its facilities to potential parents, and to enable people to find information quickly. In addition, we implemented an SEO strategy to improve search results with analytics to monitor all traffic.
This has now been added to the other portfolio of sites that we manage for the school including Camp Merlins and Water Merlins. We continue to work with Mylnhurst Preparatory School and their ongoing digital marketing strategy.